Demonstrate and explain how external environmental forces and industry structure affect industry profitability, competitiveness, choice of strategies, and investment opportunities.
Research and obtain information on your assigned industry and major industry players.
Analyze industry structure and other factors affecting competitiveness and profitability as outlined below, through use of the analytical frameworks discussed in class.
Write a formal paper to explain your findings and analyses. The length of this paper is likely about 1000 words. APA 6th edition format standards are required.
Run your paper through Turnitin to confirm proper use of external source materials. Academic sources only or industry sources!