What communication strategies are associated with effective leadership? What does Williams need to do differently to communicate effectively as a leader?

Topic:
Critical Thinking
Research the topic of leadership and communication. Next, review and analyze the below scenario. Finally, write a paper that addresses these two questions:

What communication strategies are associated with effective leadership?
What does Williams need to do differently to communicate effectively as a leader?
Ben Williams is the CEO of a public relations firm. He has four direct reports who are in charge of different components of his firm including operations, human resources, finance, and administrative support. On a semiannual basis, the firm surveys the employees to assess their level of satisfaction with the leadership.

Williams has noticed a trend in survey results over the last year. Comments and scores indicate the staff is unhappy with the level of communication from the top down. Williams does not understand why this is an issue.

Currently, Williams communicates with staff when there is a problem or if he believes they need to make a change. He does this by telling them exactly what they need to do, but not why they need to do it. Staff often find out about new projects when others have already begun working on them. Williams does not like electronic communications, nor does he believe that meetings are useful. However, as he reviews this trend, he realizes he must change the way he communicates.

Requirements:

Write a 3-4 page paper analyzing this scenario
Include two additional pages for the title and reference page
Include all elements listed below in your paper
Incorporate information you learned in Module 2, Leadership and Communication
Include a minimum of 2 additional references
Use the APA Template Paper (link below), which is formatted for you in the style you will use for all of your assignments at CSU-Global. Simply replace the informational placeholders with your own information. Write directly into this template and save it as your own paper.

To see exactly what a paper looks like when the APA Template Paper is used, review the sample paper (link below). Your paper should be very similar to this one in format.

Title Page
Simply replace the information placeholders for this page as you see them in the APA Template and sample paper.

Introduction
This section is where you include your thesis statement. Ask yourself two important questions: Who is the audience, and what is the message?

The body of the Paper
In this section, answer the two questions:
What communication strategies are associated with effective leadership?
What does Williams need to do differently to communicate effectively as a leader?
If you use sources from the library or open web, be sure to include in-text citations.

Conclusion
In this section,
Restate thesis
Summarize main body points
Tie into the introduction to bring the paper full circle
References
See sample paper and the CSU-Global Guide to Writing and APA Requirements to construct your Reference list.

Links:
Writing an Effective Essay: https://portal.csuglobal.edu/fileman/files/portal/Library/The%20Writing%20Process4.pdf

APA Template Paper: https://portal.csuglobal.edu/fileman/files/portal/Library/APA_Template_Paper__6.26.15.doc

Sample Paper: https://portal.csuglobal.edu/fileman/files/portal/Library/library-Does-Your-Paper-Look-Like-This-Sample-Paper.pdf

CSU-Global Guide to Writing and APA Requirements: http://csuglobal.libguides.com/apacitations