Write a short report using the compare/contrast organizational pattern found on page 71. The first step in this assignment is to determine your audience. Who do you want to write to? The second step in comparing and contrasting two similar items is to determine the criteria: the standards or needs you will use in researching the items. Almost always, you will need to consider several criteria. Start by deciding whether each criterion represents a necessary quality or merely a desirable one. Based on your discoveries, make a value judgment. For example, which restaurant would you frequent, which store would carry your products, which service provider would you select, which of the two cars would you buy, or which product would you purchase. Please remember that the two products must be similar. Don’t compare a grocery store to a car, for example. You will also create a column, table or graph comparing and contrasting the two items.
Discuss a topic relevant to your new company such as:
• Two restaurants that you might use to meet with clients or hire to cater an event for potential investors (taste, cost or presentation)
• Two service providers (such as cable, Internet, cell phone, etc.)
• Two vehicles because you need a company car or truck
• Two devices or products for your employees (such as laptops, phones, TVs, food, farm equipment, etc.)
This is an individual writing assignment. Try to make it look professional and credible. Organize your content (writing and visual aid) in a report format. An example can be found on pages 40-50 and more in chapter 17.
1. Use 12-point Times New Roman Font, single space, do not indent and headings and bullets are suggested. The report should be about two pages in length.
2. You need a header on the main page:
3. Include an introduction: why are you writing the report or what are your objectives?
The body paragraphs are to discuss your findings and visual aid.
The conclusion is to suggest which product or service you recommend and how you came to your finding.
See page 420 for more information on format.
4. Sources are listed on a References page. An example of in text citations will look like: (name, date).